Indian Super league cut across demographic boundaries and captured the imagination of a diverse fan base, with women and children accounting for 57 percent of the 429 million viewers.
from Latest news from NDTVSports.com http://feedproxy.google.com/~r/NdtvSports-allsports/~3/VZfka0z7fEM/235285-indian-super-league-watched-by-429-million-on-tv
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